Bonnier Mountain Group Returns To SIA With Gold Medal Ski Shop Awards And Live Photography Studio

Returning to SIA to engage the industry with a live photo studio and the Gold Medial Ski Shop Awards, Bonnier’s Mountain Group including SKI and Skiing magazines, Warren Miller Entertainment and NASTAR, took on a larger presence at the 2010 SnowSports Industry America (SIA) Snow Show this past weekend, January 28-31, 2010.

SKI Magazine reinstated their Gold Medal Ski Shop Award program with the SIA show’s move to Denver, CO. The Gold Medal Ski Shop Awards are given to ski retailers and are determined by a panel of manufacturers and suppliers. The awards party hosted 200 industry leaders Thursday night at the Peaks Lounge on the top floor of the SIA host hotel, Denver’s Hyatt Regency. It was an inspired night for local shops as SKI Magazine Senior Editor Joe Cutts awarded over 60 plaques to dozens of retailers.

The National and Regional Shop Award Winners include:

National Shop of the Year: Sturtevant's Sports, Bellevue, WA

National E-tailer of the Year: Evo Gear, Seattle

Regional Shop of the Year, Rockies: Cole Sport, Park City, UT

Regional Shop of the Year, Far West: Sturtevant's Sports, Bellevue, WA

Regional Shop of the Year, Midwest: Pierce Skate &Ski Shop, Bloomington, MN

Regional Shop of the Year, New England: Aspen East Ski Shop, Killington, VT

Regional Shop of the Year, East: Ski Center, Washington, DC

BMG also hosted a live photo and video studio for SKI and Skiing Magazines to capture the industry’s latest gear and fashions during the show. “What’s New” features appeared on SkiMag.com and SkiingMag.com, and the shoot helped the magazines and partners get ahead of the curve for the annual Gear Tests.

To find more about Bonnier's Mountain Group and the individual brands visit bonniermountaingroup.com.

“Tracking Down James Bond,” Ski Magazine story Recognized In Prominent Travel Anthology

For the third time in six years, a SKI Magazine story has been included in the prestigious The Best American Travel Writing 2009 anthology. Written by longtime SKI contributor Jay Cowan, “Tracking Down James Bond” retraces the adventures of the world’s most celebrated secret agent across some of the world’s most glamorous ski resorts and mountain peaks.

“This is a nice honor,” Said SKI Magazine Editor-in-Chief Greg Ditrinco. “SKI Magazine is both a travel book for skiers and a ski book for travelers. “Tracking Down James Bond” is a great example of the kind of story readers will find in our pages – insightful, fun, exotic.”

The piece appeared in the November 2008 issue of SKI and includes interviews with stuntmen involved in several of the Bond films’ famous cinematic skiing sequences. Other publications represented in the 2009 anthology include The New Yorker, Harpers and National Geographic. The 2009 anthology is edited by acclaimed writer Simon Winchester.

Feature stories from SKI also appeared in the 2005 and 2006 anthologies of the Best American Travel Writing series. Additionally, SKI has received numerous awards in recent years that honor excellence in design, writing, service, and photography.

For more information go to www.SkiMag.com.

Golf Section in March/April SKI Magazine

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Ski Magazine Public Gear Test

SKI Magazine is bringing a new spin to the annual ski test. Following recent initiatives from the editors asking readers what they want more of, SKI Magazine has engineered a new type of gear review, the SKI Magazine Super Demo & People’s Ski Test. With plans to be the biggest on-snow demo, SKI Magazine will bring the top 10 major manufacturers together for two days of testing and après December 11-13, 2010, at Okemo Mountain Resort in Vermont. The event is free and open to the public and, the best part…anyone can test.

Skiers will carve, jump, flex, and stomp the latest 2010 gear and experience being a SKI Magazine tester. After the event, SKI will publish photos, quotes, and performance data of the skis online at skimag.com. And, for all those who couldn’t make the event, you can look forward to hearing all about the best skis on the market for 2010 straight from the mouth of daily skiers.


For a spot in the Event Village, please contact Greg Valace at Greg.Valace@BonnierCorp.com.